iPhone 14 and 14 Pro: All the best new features revealed by Apple

Here’s an enlightening iPhone statistic that should help provide some perspective on the macro environment surrounding Apple’s iPhone 14 unveiling event broadcast this morning from the company’s headquarters in Cupertino, California.

An estimated 240 million iPhone users out of 1 billion worldwide are unlikely to have upgraded their phones for at least 3.5 years. Apple hopes the new iPhone 14 series, with its technological improvements – including faster chips, always-on display, better cameras, and new color schemes – will attract buyers even among those who still hold on to older, good phones.

This assessment of the extent to which the iPhone pump is ready for a major refresh comes from Wedbush Securities analyst Daniel Ives. He also pointed to Apple’s order for 90 million iPhone 14 units in the first production run of the new series.

iPhone 14: Specs, price, and release date


Apple watchers with a glass half full will no doubt want to infer from the 90 million figure that, if nothing else, a large portion of Apple’s customer base is more than willing to spend the money for an upgrade to the iPhone 14. So what exactly do these consumers get with these new iPhones, two of which are regular and cheaper and the other two are more expensive “Pro” models?

iPhone 14 color options. Image source.

In the meantime, here’s a summary of what we know so far about the new phone models: the iPhone 14 and 14 Plus, and the iPhone 14 Pro and Pro Max.

Pre-orders for the iPhone 14 and 14 Plus begin this Friday, with the first ones going on sale a week later. Prices start at $799; the iPhone 14 Plus starts at $899. The 14 Plus will be available later, on October 7.

In terms of hardware, the sizes come in 6.1-inch and 6.7-inch variants. Fans of K-pop group BTS, however, will no doubt be quick to embrace the iPhone’s new purple color scheme, which was introduced with this year’s series. Because purple, in case you didn’t know, is the signature color of this very popular band. In addition, the iPhone 14 Pro models are expected to have thicker camera cases (which we’ll talk more about below).

One of the groundbreaking features of the iPhone 14 is the free Emergency SOS feature for two years, which allows users in remote areas with poor cellular coverage to call emergency services via satellite.


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